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As i00, it is our mission to provide the best services to our clients and to grow their businesses. For this, we use one of the most professional tools, Google Marketing Platform.
Google Marketing Platform has a set of tools and services for your business optimum growth. Such as: Google DV 360 (Display & Video 360), Google SA360 (Search Ads 360), CM 360 (Campaign Manager 360).
Google Marketing Platform has everything a big and organized company needs. DV360 platform promotes cooperation at all levels. The eight components of the Google Marketing Platform are all important on their own, but they function much better together, like a cherry on top.
GMP promotes collaboration among marketers, creatives, managers, and clients. Google Marketing Platform confirms what has always been truly the case: analytics and advertising are inextricably intertwined, and i00 benefits from it the most efficient way to provide our clients the best.
The platform, according to Google, is “a single advertising and analytics platform for smarter marketing and better outcomes.”
The audience and conversion data gathered by pixels called Floodlights and shared throughout platforms is what makes Google Marketing Platform so powerful.
Google Marketing Platform products help businesses that produce and sell online advertising opportunities to manage their inventory and serve ads.
i00 is using Google Marketing Platform to instantly get vital information from all of their products, allowing our clients to better understand their audience.
It is easy to exchange data across teams thanks to Google Marketing Platform's increased collaboration system.